Sales intelligence · a monthly briefing

100 direct lines to the people who can say yes. Every month.

Each one researched, not scraped: the direct line, a reason it's the right moment to call, and the words to open with. All you do is reach out.

The deals you don't see

Somewhere in your market right now, a deal is being decided, and you will not hear about it until it is gone.

Not on quality. Not on price.

Because a firm you have never heard of got in front of them first, at the moment it mattered.

The briefing

This is what lands on your desk instead.

Not a list to work through. Around a hundred firms a month, each one read and built for you: who to call, why now, and how to open.

SampleEntry 07 / 100
Hartley & Vane Ltd
OX16 2RU · Banbury
Logistics · 201-500 staff · est. 2004
Eleanor Whitcombe
Operations Director
e.whitcombe@hartleyvane.co.uk
Marcus Reed
Managing Director
m.reed@hartleyvane.co.uk
Suggested approach

Dear Eleanor, congratulations on the Banbury site. A second location usually means the logistics that got you here is now the thing holding you back. I'll keep this brief, and if it's useful I can send a short note on how we'd approach it.

Why now

Opened a second site in March and posted three logistics roles. Their 3PL contract renews in Q3.

Your outreach · tick as you action, then save & return
ActionedRepliedMeetingClosed
  • The decision-maker

    The person who can say yes, reached directly.

  • A reason to reach out

    Why this firm is worth a call right now.

  • A verified email

    Checked before it sends. No bounce, no wrecked domain.

  • Words that open

    A first line, drafted in your voice.

  • It sharpens every month

    You mark what landed and return it. Each briefing tailors to what works for you, so your results build over time.

The arrangement

We find the buyers. You do the work.

It's the oldest idea in business: two specialists, each on the thing they're best at. You earn when you're doing the work, not when you're hunting for it. So the hunting is ours.

Ours

Finding the buyers.

The research desk you'd never staff yourself. We've built the models, the data, and the technology to answer one question at scale: who's ready to hear from you, and why now. It's the whole of what we do, and we've become very good at it.

Yours

Winning the work.

The judgement, the craft, and the relationships only you can win. What you built the business on, and the part no model will ever touch. You do it well, and that's what turns a first conversation into a client who stays.

Here's the return, plainly.

The hours you spend finding clients don't pay. The hours you spend on the work do. We take the first off your desk, so you keep more of the second.

A researched briefing vs. a bought list

The list-buying way
Turnbull Research
Unverified addresses

Scraped addresses, many already dead. The bounces pile up and quietly wreck your domain's reputation, until even your good emails land in spam.

Verified email

Every address verified before it reaches you. It lands in the right inbox, and your sender reputation stays intact.

A random contact

A generic inbox, or a junior in a department that can't buy and won't pass it on. Your pitch dies where it lands.

The decision-maker

The named person with the authority to say yes, reached directly. No gatekeeper, no dead end.

A cold guess

No sense of timing. You interrupt at random and hope, which is how good prospects learn to ignore you.

A reason to reach out

A specific, current reason each company is worth approaching now, so you arrive when it's relevant.

Sold to everyone

The same rows, sold to everyone. By the time you email, that contact has had twenty identical approaches this month and is done listening.

Yours alone

Researched for your firm and never resold. You are the only one arriving with this, so the conversation is yours to have.

And it isn't a one-off. Each month you tell us what landed, and the next briefing sharpens to your firm.

One entry

See a briefing entry for yourself.

This is one company from a month's briefing of around a hundred. The reason, the person, the opening, and the tracker you return. The firm shown here is illustrative.

SampleEntry 12 / 100
Ashworth & Reed Ltd
LS1 4DY · Leeds
Manufacturing · 100-250 staff · est. 1994
Diane Hargreaves
Managing Director
d.hargreaves@ashworthreed.co.uk
Tom Sedgwick
Operations Lead
t.sedgwick@ashworthreed.co.uk
Suggested approach

Dear Diane, congratulations on the new line. Scaling production tends to expose whatever your current maintenance setup can't keep up with. I'll keep this short, and if it's useful I can send a note on how we'd approach it.

Why now

Announced a new production line in February and are hiring across the floor. Their equipment maintenance contract is up for renewal this quarter.

Your outreach · tick as you action, then save & return
ActionedRepliedMeetingClosed

Somewhere in your market right now, a deal is being decided. This time, it's you at the table.

Start with a sample, no charge. We'll build one briefing entry for your firm, so you can see the reading before you decide anything.